POI LAB appeared with a visual poi performance in "Business Events Tokyo," a MICE promotional video for overseas audiences produced by the Tokyo Convention & Visitors Bureau (TCVB).
In this 90-second video, which tours Tokyo's attractive spots at a fast pace with a 360-degree camera, POI LAB was in charge of the "WOW" moment. Three performers used visual poi to paint, in light, the Business Events Tokyo logo, the words "Tokyo" in Japanese, and welcome messages in English, Chinese, Thai, Spanish and Hindi.
To make the text clearly readable, we proposed a combination of afterimage effects and slow motion, and POI LAB also handled the filming of the performance and the visual effects editing.
What we did
- Visual poi performance (3 performers)
- LED programming for the logo, text and multilingual messages
- Filming of the performance (including camera selection and test shooting at the location scouting to capture the poi trails)
- Video editing with afterimage effects and slow motion
Thank you for the opportunity to be part of a video that shares the appeal of Tokyo with the world through the light of poi.
